Pimm’s o’clock starts here.
Classic chilled Pimm’s with lemonade, fresh fruit and mint, served from vintage vans, carts, trikes and branded bars for weddings, summer receptions, corporate events and exhibitions.
Sunshine helps. Fruit, mint and lemonade do the rest.
Pimm’s works beautifully as an event drink because it already comes with a sense of occasion. A jug full of fruit, plenty of ice, fresh mint and that familiar amber-red colour makes the serving point feel like a garden party even when the event is nowhere near a garden.
Refreshment, theatre and a little British swagger.
Instant Summer
Lemonade, ice, fruit and mint give the drink a visual freshness that reads immediately in warm-weather events.
Perfect Reception Drink
It is easy to hand over, easy to sip while mingling and far more memorable than putting another glass of fizz on a tray.
Multiple Ways To Serve
Van, cart, trike, rustic bar, LED bar and contemporary branded formats can all change the feel of the same drink.
Built For Branding
Full-colour cart graphics, branded glasses or napkins and custom builds can all turn the bar into part of a campaign.
Ice. Lemonade. Fruit. Mint. Very little arguing required.
The current Crazy & Co. service keeps the core serve exactly where guests expect it: chilled Pimm’s mixed with refreshing lemonade, fresh fruit steeped through the drink and mint on top.
That simplicity is useful at events because the drink looks generous, tastes familiar and can be served quickly while guests are still arriving, mingling or moving around the venue.
Drink. Cart. Staff. Summer.
Choose the drink style first, then build the service around the event — cart, trike or van, roaming trays, branding and complementary food or bar options.
Choose The DrinkClassic chilled Pimm’s or hot Pimm’s with apple juice for colder events.
Pick The SetupFrench van, Victorian cart, rustic bar, LED bar, Alpine hut, trike and more.
Add Roaming ServiceHostess trays and promotional staff can mingle with guests and keep drinks topped up.
Make It BrandedFull-colour graphics, branded glasses or napkins and bespoke cart builds.
Hot Pimm’s. Same idea. Completely different weather.
The winter version takes the familiar Pimm’s base, mixes it with apple juice and serves it steaming hot. Instead of the spice-led character of mulled wine, the emphasis stays on warm fruit.
That gives Christmas events and colder receptions something recognisable but a little less expected than another mulled-wine station.
Hot Pimm’s works for:
Winter weddings.
Christmas parties.
Outdoor evening receptions.
Festive corporate hospitality.
Events that want warmth without going fully mulled-wine.
The drink stays British. The bar can go anywhere.
Little Red Pimm’s Van
A classic French Citroën with enough Gallic flair to make a very British drink look even more charming.
Pimm’s Tricycle
Compact, mobile and ideal for garden parties, exhibitions and venues where a larger unit would overpower the space.
Vintage / Rustic Cart
Victorian and rustic styling give the service a softer, more traditional look for weddings and relaxed summer events.
Give the arrival drink somewhere worth gathering around.
Pimm’s is particularly good for summer weddings because guests can hold it easily, it looks generous in the glass and it naturally suits garden receptions, lawns, courtyards and relaxed arrival periods.
The cart can be decorated to suit the wedding, and the current service is happy for couples to add their own decorative touches where appropriate.
Quintessentially British. Completely brandable.
For exhibitions and promotions, the service can move well beyond a standard drinks cart. Full-colour branding, branded consumables and custom-built carts mean the presentation can be designed around the campaign rather than squeezed into an existing theme.
Full-Colour Cart Branding
Use the serving point as a large visual asset on the stand or at the event.
Branded Glasses & Napkins
Carry the identity away from the bar and into guests’ hands.
Custom Design & Build
Create a one-off cart when the activation needs something more specific than a reskin.
Not every guest needs to walk to the bar.
Staffed Cart Service
Professional staff serve and interact with guests directly from the chosen cart, van, trike or bar.
Hostess Trays
Drinks can move into the crowd with hostess trays, keeping receptions fluid and reducing the need for everyone to queue at once.
Promotional Staff
For exhibitions and activations, promotional staff can mingle with visitors and keep them topped up while the brand conversation continues.
Pimm’s does not have to work alone.
Pimm’s + Vintage Ice Cream
Cold drinks and classic ice cream carts make an obvious pairing for summer weddings, garden parties and company fun days.
Pimm’s + Canapés / Mobile Bar
Add canapés or a broader mobile-bar service and turn the Pimm’s cart into the opening act of a fuller reception offer.
Weddings, company lawns and exhibition stands that need more summer.
Summer Weddings
Reception drinks, garden arrivals and sunny afternoon service are exactly where Pimm’s feels most at home.
Company Fun Days
Give the grown-ups something more interesting than another soft-drinks station while keeping the service relaxed and social.
Exhibitions & Activations
A branded Pimm’s bar gives visitors a recognisable reason to stop and a natural excuse to stay for a conversation.
Private & Corporate Parties
From garden celebrations to client hospitality, the drink brings a ready-made sense of British summer occasion.
How the booking comes together.
01 · Event BriefDate, venue, guest numbers and service window.
02 · Choose The DrinkClassic summer Pimm’s, hot Pimm’s or a service built around both seasons.
03 · Choose The StageVan, trike, Victorian cart, rustic bar, LED bar, Alpine hut or custom build.
04 · Pour & MingleServe from the bar or take the drinks into the crowd with roaming staff.
Before we cut the fruit.
How do you serve traditional Pimm’s?
The current Crazy & Co. service describes classic Pimm’s mixed with lemonade, filled with fresh fruit and finished with mint.
Do you offer hot Pimm’s?
Yes. The current winter option mixes Pimm’s with apple juice and serves it hot with fruit simmering through the drink.
Which bars and carts are available?
Current options include a Vintage French Van, Victorian Hand Cart, Rustic Wooden Bar, Wild West Saloon Bar, Contemporary Branded Bar, Ultra Modern LED Bar, Winter Alpine Hut and Pimm’s Tricycle.
Can the service be branded?
Yes. Current corporate options include full-colour branding, branded consumables such as glasses or napkins, and a full custom design-and-build service.
Can drinks be served away from the cart?
Yes. The current page says hostess trays and promotional staff can mingle with guests or clients and keep them topped up.
Where do you cover?
The current page says Pimm’s cart service is available throughout the UK, including Scotland, the North East, Midlands, Yorkshire, Lancashire and London.
Is it Pimm’s o’clock yet?
Tell us the date, location, guest numbers and service window. Then choose classic or hot Pimm’s, the cart or van, roaming service, branding and any complementary reception options.