Wikinger at the
Big Feastival.Served with character.
An American fire truck. A two-level kitchen. More than 10,000 samples served by Wikinger’s team during the festival.
Their hot dogs.
Our American fire truck.
Wikinger wanted a distinctive home for its hot dog sampling campaign at the Big Feastival. Its chefs would prepare sample-sized hot dogs in several styles, ready for the event team to distribute to festival visitors.
After discussing the vehicle options, the client chose ENG9INE. The fire truck’s red colour scheme complemented Wikinger’s branding, while a custom makeover completed the campaign presentation.
Wikinger × Big Feastival
A hot dog sampling activation at the food and music festival.
ENG9INE
Our American fire truck, with cooking and finishing spread across two levels.
Truck & equipment
We supplied and equipped the vehicle around the client’s planned menu.
Chefs & sampling team
The client’s chefs prepared the food and event staff distributed the samples.
Cooking upstairs.
Finishing downstairs.
The newly completed upper cooking deck gave Wikinger’s chefs a practical way to divide the work.
01
The upper deck
Much of the cooking took place upstairs, keeping that preparation behind the scenes.
02
The lower deck
The team finished the samples and loaded platters for distribution, making the final assembly part of the experience visitors could see.
Different samples.
The kit to prepare them.
The menu shaped the equipment package. We equipped the truck for the different products Wikinger’s chefs planned to prepare.
Soup kettles
For warming the sauces and hot dogs used in the sampling menu.
Rice cookers
Used by the client’s team to warm hot dogs ready for finishing.
Convection oven
For baking the sausage rolls included in the festival offer.
Deep-fat fryers
For preparing Korean-style hot dogs as part of the sampling range.
samples served by
Wikinger’s team
Hot dogs at the heart
of the activation.
Wikinger’s team served more than 10,000 samples during the festival. The wider activation also included branded hats and T-shirts, alongside a hot dog eating competition.
The project brought together a characterful vehicle, a menu-specific kitchen setup and the client’s own chefs and event team.
The food. The brand.
The festival.
Small portions, plenty of choice.
The client’s menu, prepared and presented for festival sampling.
A campaign with personality.
Wikinger’s mascots alongside the branded fire truck setup.
ENG9INE on site.
The activation and sampling queue at the Big Feastival.
Time for a competition.
A hot dog eating competition formed part of the wider activation.
Bring us the brief.
We’ll bring the wheels.
Festival activation, product launch or promotional roadshow? Let’s find the vehicle, equipment and branding options that fit your campaign.
Put your brand
on the menu.
Tell us what you want to serve, where the event is taking place, your dates and expected sample numbers.
Let us know whether you have your own chefs and event team or would like to discuss catering support. We’ll help you explore a suitable setup and agree who is providing each part of the service.