Tag: food trucks

Catering, Equipment, Event Planning

German Sausage Cart

12 December 2023

We are always looking for new lines to add to our comprehensive line up of catering options. A German sausage cart is one that has been suggested regularly. We have always done hot dogs, or Frankfurters, as they are commonly known, so technically we already do German sausage. But we have never added a full line up with Bratwurst etc.

So, that is going to change. We were recently contracted by a major corporate client to provide lunch for five days at the opening of a new warehouse. The stipulation was something different everyday. We finished on the last day with Bratwurst and fries. This went down a storm, so we decided to add a full German sausage experience to our menu.

The initial offering is gonna look something like this;

Bratwurst

The famous German sausage, whose name translates as pretty much ‘Fried Sausage.’ This is probably the most popular of the offerings, and what many consider as the typical fare.

Bratwurst German Sausage

Frankfurter

Although fans of the frank might argue the point. Equally well known, and also hailing from Germany, this one tends more often in this country to go by its alternative name of hot dog.

Frankfurter Sausage

Currywurst

Basically the aforementioned bratwurst, chopped into bite sized portions, then slathered in curried ketchup.

Currywurst with fries

Kasekrainer

Basically a sausage with chunks of cheese inside, a fabulous combination, well it is if you happen to like cheese and sausages.

By Kobako – photo taken by Kobako, CC BY-SA 2.5,

These will all come with a selection of typical condiments such as mustard, German ketchup etc, oh and the traditional sauerkraut, which happens to be finely chopped cabbage fermented by various lactic acid bacteria which gives it a distinctive sour taste.

If you want to book a German sausage cart for your event, check our service out!

Catering, Equipment, Event Planning, Food Trucks, Fun Story

What are the benefits of using food trucks for brand activation?

8 December 2023
Birmingham Bears Branded

Using food trucks for brand activation offers several benefits that can help businesses engage with their audience in a unique and memorable way. Here are some of the advantages of incorporating food trucks into your brand activation strategy:

  1. Increased Visibility: Food trucks are mobile and can be strategically placed in high-traffic areas, allowing your brand to reach a larger and more diverse audience. They can be present at events, festivals, or locations that are relevant to your target demographic.
  2. Novelty and Unique Experience: Food trucks provide a novel and unique experience for customers. People are often drawn to the idea of enjoying delicious food in an unconventional setting, which can leave a lasting impression.
  3. Interactive Engagement: Food trucks offer opportunities for interactive engagement. Customers can watch their food being prepared, interact with the staff, and provide instant feedback. This interaction can foster a deeper connection between your brand and your customers.
  4. Social Media Buzz: Food trucks are highly shareable on social media platforms. Customers often share their food truck experiences, including photos and reviews, which can create organic buzz and word-of-mouth marketing for your brand.
  5. Sampling and Product Promotion: Food trucks are an excellent way to offer samples of your products. This is particularly effective for food and beverage brands, but it can also work for other types of businesses. Sampling allows potential customers to try your products, increasing the likelihood of conversion.
  6. Branding Opportunities: Food trucks can be branded with your company’s logo, colors, and messaging. This serves as a mobile billboard for your brand and enhances brand visibility.
  7. Cost-Effective Marketing: Setting up a food truck can be more cost-effective than traditional advertising or brick-and-mortar retail spaces. It allows you to reach your audience without the overhead of a physical store.
  8. Flexibility and Adaptability: Food trucks offer flexibility in terms of location and menu. You can adapt your offerings and the truck’s location to suit different events or changing customer preferences.
  9. Data Collection: You can collect valuable customer data through interactions at the food truck. This information can be used for future marketing efforts, helping you better understand your audience.
  10. Cross-Promotion: Collaborating with other food trucks or businesses can lead to cross-promotion. This can help you tap into each other’s customer bases and expand your reach.
  11. Community Engagement: Participating in local events and festivals through a food truck can demonstrate your brand’s commitment to the community and enhance your brand’s reputation.
  12. Experiential Marketing: Food trucks offer a tangible and sensory experience. Customers can taste, smell, and see your products, creating a more memorable and sensory-rich brand activation.
  13. Innovative Marketing: Using a food truck is an innovative approach to marketing that can set your brand apart from competitors and demonstrate your creativity and willingness to try new strategies.

Incorporating food trucks into your brand activation strategy can be a creative and effective way to connect with your audience, increase brand visibility, and foster positive brand associations. It offers a dynamic and engaging approach that can leave a lasting impact on potential customers.

Early Branding For Thornes Toffees
Early Branding For Thornes Toffees
Equipment, Food Trucks, Fun Story

John W Sanders II, Update Power Generator

24 November 2023
Spartan Fire Truck Food Truck

Although going at a sedate pace due to the amount of work we have, we have been carrying out some of the preparatory work on turning our imported American fire truck, into a food truck.

On Board Power

The food truck was intended to be self sufficient, and as part of this it was intended to have on board power. There are a number of cabinets on the truck, but all were a bit tight for space to install a generator with a decent power output.

Eventually we happened on a Yanmar 25kva unit. At 3000rpm it would be a bit noisy so we were gonna need to put a bit of work into sound proofing, but with a minor alteration to the mounting feet, it slid in the rear compartment like it was made to measure.

Fire Truck Rear Compartment
Rear Compartment
Generator In Situ
In Situ

Noise

We acquired a noise meter to get a baseline reading, and at 1 metre we were experiencing an average of 105dB. Ouch!

We added a layer of Tecsound, intended to act as a barrier and also prevent noise transmission through the steel canopy. Then added some 50mm thick noise block sheet, which was basically around 40mm of high density foam, then a layer of lead, then a 6mm layer of foam to decouple the panel from the wall. To avoid blocking the end panel air flow too much we used a thinner 35mm version.

The reading after this was an average of 85dB, which sound being a logarithmic scale actually means we have cut the perceived noise level to around a quarter of what it started. Good, but we ideally want it down by another 10dB, or half again.

Most of the apparent noise appears to be coming from a combination of the top box housing the exhaust silencer and underneath the truck. The air intake and exhaust are actually underneath so these are basically open vents into the box.

Next Step

We have two more actions to try and solve this. First we are having baffled outlets made to cover both the inlet and outlet vents. A layer of soundproofing on the underneath of the cabinet floor would probably help as well.

Secondly we intend to box in the silencer with sound proofing.

Stay tuned for an update on where we get it too.

To try and keep the truck looking like a fire engine, rather then a funfair truck, we have piped the exhaust from the generator to one of the water pipe outlets on the unit, it probably needs a removable elbow and vertical pipe fitting for when it is in use, as that will also cut the noise down, but on the road it looks stock.

As far as we can tell in the UK, this will be the first fire truck food truck, well, American fire truck, I have seen a British Green Goddess in use to serve food, and a couple of typical Dennis type engines.

Catering, Equipment

🐟🍟 Introducing a Seaside Sensation: Our Delectable Fish and Chip Service! 🍽️🌊

10 November 2023
Fish and Chips Cart Hire

Craving the taste of the sea? Look no further! Our new Fish and Chip Service brings you the freshest, most succulent fish paired with the crispiest, golden chips. With a commitment to quality and taste, we guarantee a delightful culinary experience that will leave you longing for more.

Perfection in Every Bite: Our chefs take pride in crafting each portion to golden perfection. Expect a delightful contrast with our tender, flaky fish enveloped in a light, crispy batter. Our chips are prepared with care, offering that satisfying crunch that makes every mouthful a culinary adventure.

Crafted with Care: Our expert chefs meticulously prepare each meal, ensuring that our fish is coated in the perfect light, crispy batter, while our chips are cooked to golden perfection. Every order promises the satisfying crunch and tenderness that make fish and chips a beloved classic worldwide.

Catering to All Tastes: Whether you’re a fan of traditional cod or prefer a twist with our specialty sauces and sides, our menu offers a variety of options to suit every palate. Explore our range of mouthwatering accompaniments to create your perfect fish and chip experience.

Treat Yourself Today: Let us bring the charm of the seaside to you. Dive into the deliciousness of our fish and chips, and elevate your dining experience with the freshness and quality you deserve.

Traditional Favourites: Don’t forget to add your favourites to the meal, mushy peas, curry, salt and vinegar.

Catering, Event Planning

Indulge in the Sweet Delights of Belgium: Exploring the World of Belgian Desserts

25 October 2023
Belgian Waffle Cart Hire For Weddings

Belgium, renowned for its rich history, medieval architecture, and vibrant culture, also boasts a spectacular array of desserts that have captivated the world with their exquisite flavors and delicate textures. From decadent chocolates to delicate pastries, Belgian desserts have gained international acclaim for their unparalleled craftsmanship and rich, indulgent taste. Join us on a delectable journey through the tantalizing world of Belgian desserts, where every bite promises an experience to savor.

The Art of Belgian Chocolate:

No exploration of Belgian desserts is complete without diving into the realm of Belgian chocolate. Renowned for its unparalleled quality and smooth, creamy texture, Belgian chocolate has secured its place as a world-class delicacy. Crafted with meticulous attention to detail, Belgian chocolatiers use a combination of traditional techniques and innovative methods to produce an array of chocolate masterpieces. Whether it’s the famous pralines, truffles, or chocolate bars, Belgian chocolate is an experience that delights the senses and leaves a lasting impression on the palate.

Waffles: A Belgian Delight:

Belgium’s waffles, known for their light, fluffy texture and delightful sweetness, have earned an esteemed place in the world of desserts. The two main types, Brussels waffles and Liège waffles, each offer a unique taste experience. The Brussels waffle, with its rectangular shape and deep pockets, is typically enjoyed with powdered sugar, whipped cream, or fresh fruit. On the other hand, the Liège waffle, made with pearl sugar that caramelizes upon baking, offers a delightful crunch and irresistible sweetness. Often served as a street food delicacy, these waffles showcase the rich culinary heritage of Belgium and are a must-try for any dessert enthusiast.

Speculoos: The Spiced Sensation:

Originating from Belgium and the Netherlands, speculoos is a traditional spiced shortcrust biscuit that has gained popularity worldwide. Infused with a blend of aromatic spices such as cinnamon, nutmeg, cloves, and ginger, these thin, crispy cookies offer a perfect balance of sweetness and warmth. Often served alongside coffee or tea, speculoos provide a comforting and nostalgic experience, evoking the essence of Belgian hospitality and culinary traditions this is another fabulous Belgian dessert.

The Temptation of Belgian Pastries:

Belgian pastry chefs are celebrated for their mastery of delicate and intricate pastries that capture the essence of the country’s culinary finesse. From the buttery and flaky delights of the mille-feuille to the rich, fruit-filled tarts, Belgian pastries showcase a perfect harmony of textures and flavors. Be it the iconic éclair or the delectable fruit-filled turnovers, each pastry reflects the passion and dedication of Belgian pastry artisans, ensuring an unforgettable culinary journey for every dessert connoisseur.

Belgian desserts are more than just culinary creations; they are a celebration of Belgium’s rich cultural heritage and unwavering commitment to excellence in the art of pastry making. With their rich history, intricate craftsmanship, and unmatched flavors, Belgian desserts continue to entice food enthusiasts worldwide. From the indulgent chocolates to the delicate pastries, every bite is an invitation to savor the sweetness of Belgian culinary artistry, leaving an unforgettable mark on the taste buds and the heart. So, the next time you find yourself in Belgium or at a Belgian dessert shop, be sure to treat yourself to these divine delicacies for a truly unforgettable and indulgent experience.

Catering, Equipment, Event Planning, General

The Phenomenon of Festival Food Trucks:

22 October 2023
Citroen HY Van Catering Unit

Where Convenience Meets Culinary Creativity

In recent years, the culinary world has witnessed a delightful revolution, one that has transformed the way we think about dining out. It’s the rise of the humble food truck, an innovative and exciting concept that has taken the food industry by storm. These mobile eateries have become a quintessential part of urban culture, offering a diverse range of culinary experiences that cater to every palate.

The Appeal of Food Trucks

So, what is it about these four-wheeled kitchens that has captured the hearts and taste buds of food enthusiasts worldwide? The answer lies in the perfect blend of convenience, affordability, and gourmet delights. Food trucks effortlessly fuse the need for a quick, on-the-go meal with the desire for a unique dining experience. Whether it’s a freshly grilled gourmet burger or a fusion of international flavors in a handheld form, food trucks offer a culinary adventure that is both accessible and exciting.

Culinary Creativity on Wheels

One of the most intriguing aspects of the festival food truck phenomenon is the sheer creativity displayed by these mobile chefs. They are not bound by the constraints of a traditional kitchen, allowing them to experiment freely and introduce innovative culinary concoctions that challenge the status quo. From artisanal ice creams infused with exotic flavors to tantalizing twists on classic street food, these culinary mavericks are constantly pushing the boundaries of taste and presentation.

Community and Culture

Beyond the delectable dishes they serve, festival food trucks have become a symbol of community and culture. They often act as vibrant hubs where people from different walks of life converge, forming a unique social space that fosters connections and conversations. These gatherings provide an opportunity for people to savor mouthwatering delicacies while celebrating diversity and the rich tapestry of flavors that define a community.

Embracing Change and Adaptation

The resilience of food trucks is also evident in their adaptability. During challenging times, such as the recent global pandemic, many food trucks swiftly pivoted their operations to offer delivery services or set up in strategic locations to serve essential workers. Their ability to adjust and cater to evolving consumer needs has solidified their position as an integral part of the culinary landscape, showcasing the indomitable spirit of the food industry.

A Taste of the Future

As the food industry continues to evolve, food trucks remain at the forefront of innovation, promising to surprise and delight with their ever-evolving menus and bold flavors. They serve as a testament to the fact that great food doesn’t always come from a conventional setting; sometimes, it arrives in a humble, but passionately crafted, meal served through a truck window.

Next time you come across a food truck festival or spot one parked in your neighborhood, be sure to indulge your taste buds in the flavors of this modern culinary movement. You might just discover your new favorite dish or even a newfound appreciation for the art of mobile gastronomy.

Catering, Equipment, Event Planning

Spartan Fire Trucks

23 July 2023

When the Diamond Reo truck manufacturer went into liquidation. Four young engineers left and set up a business of their own. Mortgaging their houses and borrowing what they could they formed Spartan Chassis to manufacture specialist vehicles such as fire pump trucks and military vehicles.

Early Spartan Fire Truck

Within thirty years the fledgling company had become a leading builder of custom chassis.

Custom Fire Apparatus

On the fire truck front they tend to build incomplete chassis for other manufacturers to add the body and equipment. Companies such as Kovatch Mobile Equipment take the Spartan chassis, cab and driveline, and add all the extra parts to produce the finished product.

An incomplete chassis.

They ted to leave the Spartan works looking like the truc above.

Finished KME Pump Truck

And come out of the second works looking more like the above.

One thing about the American fire trucks is that they look sexy. Acres of diamond plate decoration, big air horns, air raid type sirens and V6 or V8 engines, whats not to like?

New Food Truck

Why, you might ask are we waffling on about American fire trucks sexy or otherwise? Simples, we have just acquired a 1982 Spartan Monarch pumper to turn into a fire engine food truck. Watch this space for more details of John W. Sanders II. (That’s the name of the truck, named after a sadly deceased young firefighter.)

Here is a little look at the new truck. A full post will be up shortly.

John W. Sanders II Our New Fire Truck
John W. Sanders II Our New Fire Truck